In March, Connect Japan organised Japanese market focus group session for animation character Little Seth in Amstelveen. With its animation Little Seth, Little Seth Company wished to know how the Japanese audience would react to their creation. Connect Japan organised 1 day market investigation consisting out of 2 groups with parents and children. Connect Japan was responsible for recruiting market respondents, voice over of the animation in Japanese and provided support for the translation of the Little Seth children books. The market focus group session provided insights to the Little Seth Company on how they should market their creation, impression of Little Seth from the Japanese audience and some area of improvements which they can work on.
f you have a product which you wish to launch to Japan and wish to have such Japanese market focus session in the Netherlands in preparation for Japanese market entry, please contact E-mail: info@connectjapan.nl
Impression of Little Seth:
https://kleineseth.nl/
https://www.youtube.com/channel/UCTL6ZAVuISMWDyd3plNJz6Q
